by ferhat | Oct 25, 2023 | E-mail Marketing
The optimal email frequency impacts your campaign in various ways. You can consider it as the master plan of your email campaign. First and foremost, it will influence the open rate and generate interest. It is also important for observing click-through and...
by ferhat | Oct 25, 2023 | Digital Marketing, E-mail Marketing
Black Friday, the last Friday of November when stores offer great discount deals, has evolved into not just a one-day event but can extend over a span of three days, incorporating the day before or after, driven by increasing interest. These opportunity-filled days,...
by ferhat | Sep 20, 2023 | E-mail Marketing
Email is one of the most critical engagement tools that can either enhance or harm a brand’s value. It has the potential to drive success in your campaigns but can also lead to negative feedback if not handled correctly. Therefore, it’s essential to take...
by ferhat | Sep 20, 2023 | E-mail Marketing
When you establish the initial contact with your target audience or potential customers, you kickstart the customer conversion process. But what about afterward? After you’ve informed customers about your campaigns, products, or services, you should not neglect...
by ferhat | Sep 20, 2023 | E-mail Marketing
A Call to Action, abbreviated as CTA, is one of the most effective ways to boost email click-through rates. Getting responses to messages prepared for marketers is highly important. CTAs usually consist of simple yet impactful expressions that often appear at the end...
by ferhat | Sep 12, 2023 | E-mail Marketing
If you’re considering creating an email list but don’t know how to go about it, you’re in the right place. An email list is a special roster consisting of individuals who have granted permission for updates and promotions from your business. It...
