by Altug | Aug 6, 2024 | Digital Marketing, E-mail Marketing
Lifecycle emails are automated email messages sent to customers at specific times and stages. What is a Lifecycle Email? Lifecycle emails are used to improve customer experience, increase engagement, and boost conversion rates. Lifecycle email strategies encompass...
by Altug | Aug 6, 2024 | Digital Marketing, E-mail Marketing
Conversion-focused email marketing includes some tips that will help you stand out in the highly competitive digital environment. These tips are related to how well you know your customer base. The better you understand your potential customers, the more you can stand...
by euromsg express | May 17, 2024 | E-mail Marketing
Growing your 2024 email list is important to increase the effectiveness of your email marketing strategy and reach potential customers. Analyze Your Email Metrics Develop new strategies in email marketing by analyzing your email metrics. Open rates indicate the...
by euromsg express | May 17, 2024 | E-mail Marketing
There are many ways to increase open and click-through rates, which are among the most commonly used metrics for measuring the effectiveness of email marketing campaigns. Comply with CAN SPAM Rules Get clear and explicit consent from your subscribers before sending...
by euromsg express | May 17, 2024 | E-mail Marketing
Click to Open Rate (CTOR) is an important metric for email marketing or digital marketing campaigns. CTOR is obtained by calculating the open rate, which is the number of people who opened an email, and the click-through rate, which is the number of people who clicked...
by euromsg express | Apr 24, 2024 | E-mail Marketing
Gamification, a strategy in email marketing, involves gamifying campaigns to make them more attention-grabbing and increase sales through more incentivized practices. Engaging campaign content, interactive elements such as contests or sweepstakes, and offering rewards...