What is Phishing?

What is Phishing?

Phishing is the most common type of cybercrime with over 200,000 victims of this crime in 2020 in the US alone. Phishing attacks are a form of fraud which prey on people’s lack of education about the internet and caution when using services such as SMS and email. The...
What is Organic Traffic?

What is Organic Traffic?

It is the name given to the natural visitors of a website who come from search engines without advertising or spending money. This visitor traffic is also defined as visitors from a search engine such as Google or Bing. A site with high organic traffic ranks well in...
Brand Value

Brand Value

The concept of brand value is a concept that has become increasingly important in recent years. The main reason why brand value is such an important and emphasized issue is that businesses start to be ranked according to their brand value and businesses with high...
E-Mail Marketing for E-Commerce

E-Mail Marketing for E-Commerce

E-mails are one of the most popular means of digital communication. The main reason e-mails are used in marketing activities is that they are incredibly effective in digital marketing and have great potential. Why are e-mails one of the most popular of digital...