by euromsg express | Feb 22, 2024 | E-mail Marketing
Email marketing has become a crucial part of digital marketing strategies, and the Email Open Rate is a critical metric used to assess the effectiveness of this strategy. The Email Open Rate is utilized to understand how effective an email campaign is by expressing...
by euromsg express | Feb 22, 2024 | E-mail Marketing
As important as acquiring new customers is for any business, another critical strategy is retaining customers. Customer retention holds a crucial significance for the long-term success of a business, and the value provided by loyal customers can often surpass that of...
by euromsg express | Feb 7, 2024 | E-mail Marketing
When creating your 2024 marketing calendar, it is essential to plan email marketing campaigns by targeting specific special days. Emails have always been one of the most powerful tools in digital marketing. Another advantage is that, unlike the size of the company, it...
by euromsg express | Feb 7, 2024 | E-mail Marketing
Identifying your target audience and sending emails accordingly can make your Valentine’s Day more productive. Your target audience is a group of people or a specific set of products that address an unmet need, and you are certain this group exists. Generally,...
by euromsg express | Feb 7, 2024 | E-mail Marketing
Smishing is a phishing technique that utilizes mobile phones as a platform for attacks. The attacker gathers personal information, including social security or credit card numbers, to carry out the attack. Smishing is conducted through text messages or SMS, and the...